Gerry White Author

In Google Data Studio for Beginners, Gerry White and Grant Kemp leverage their experience to guide readers through turning raw data into clear, shareable visualisations that drive results. Whether you're a marketer, analyst, or business leader, their actionable approach to data storytelling will help you unlock the full potential of your data.

Gerry White is an SEO and analytics expert passionate about transforming data into actionable insights. With years of experience leading SEO strategies for international brands such as Just Eat and Oda, Gerry has honed his ability to make complex data approachable and impactful for businesses of all sizes. Known for his data-driven mindset and technical expertise, Gerry is a regular speaker at conferences and workshops, where he shares insights into SEO, analytics, and the power of tools like Looker Studio (formerly Google Data Studio).

Grant Kemp

This was co-wrote with Grant Kemp who works at Google currently on Android and but previously with the Analytics team, where he brings years of hands-on experience with data analysis, visualization, and reporting tools.

Grant’s deep understanding of Google’s ecosystem, combined with his practical approach to data, makes him an invaluable guide for readers looking to master Google Data Studio. As co-author of Google Data Studio for Beginners, Grant provides readers with clear, step-by-step instructions for creating actionable dashboards, blending data sources, and leveraging intermediate features to build reports that inform and inspire. His expertise ensures that readers of all levels can make the most of their data—whether for marketing, business intelligence, or day-to-day decision-making.

When he’s not working on cutting-edge data projects, Grant shares his knowledge through talks, workshops, and industry publications.