Gerry White
Bio
I’m Gerry White, a seasoned expert in SEO and digital marketing with a passion for solving complex challenges. Over the years, I’ve led teams to drive international growth, streamline operations, and scale businesses through innovative, data-driven strategies. From consolidating thousands of websites into a unified digital powerhouse to optimizing global platforms like Oda and Just Eat, my work has consistently delivered measurable impact. In addition to co-authoring a book on Data Studio in 2020, I’ve spent a decade judging search awards globally, recognizing excellence in the industry. Whether it’s tackling technical SEO intricacies, launching groundbreaking tools, or guiding businesses to success in competitive markets, I thrive on making a meaningful difference.
Testimonials
Gerry White
I have collaborated with Gerry on several SEO and Data projects in the recent months, and I have had a fantastic experience seeing how he puts complex technical contexts into approachable explanations and then solutions. Gerry has a wealth of technical SEO experience and knows ins and outs of Google ecosystem, while at the same time staying up to speed with all the AI advancements and tools that make work more efficient and innovative.
On top of the SEO craft, Gerry is a fantastic team player and a very dedicated mentor. He makes sure every meeting and project has a space to ask questions and learn new elements and he amplifies new industry voices on the regular basis.
Gerry's an excellent digital marketing expert, with a breadth of skills and experience which blows the competition out of the water.
He's is a prominent thought-leader in areas ranging from technical SEO, analytics, content strategy, digital PR and beyond. He has a deep understanding of how the business of digital marketing works, too; having worked in agencies, for big companies, and for himself.
Through his Take It Offline conference, he is shaping the minds of the next generation in the industry, and maintaining a uniquely diverse and strong network with his peers and other industry leaders.
We’ve joined hands on several projects at Just Eat, and Gerry is one of the best people to work with. I highly recommend his expertise SEO and on the technical implementations. Gerry is a highly appreciated member of any team looking to expand their knowledge on SEO, Google Analytics, Google Webmaster tools, always on top of the latests trends!
Gerry is a wonderful person to work with and has exceptional knowledge in Technical SEO. I had the pleasure of working with him on some challenging projects and I’m truly grateful for everything that I learned and kept learning from him. No matter how tense the meeting or project was Gerry always made sure that everyone had enough information and felt comfortable to go on. As a team member, Gerry earned my highest recommendation.
Gerry was my go to person for everything digital / technical SEO related and a great asset to our team. No matter how tight delivery was Gerry was always there to support me with his digital experience and expertise. After working together on several projects I can tell Gerry is one of the most patient and helpful people I’ve worked with. I’ve learned a lot from him and I’m very pleased for all his support during my time at SiteVisibility.
Gerry is extremely passionate and knowledgeable about all aspects of the digital sphere. He is the 'go-to-guy' if ever you have any questions relating to digital strategy, optimisation or just digital as a whole. Gerry always keeps abreast of the latest industry developments meaning that there really isn't an area of digital that he is not versed in. It was a pleasure working with Gerry and also a privilege to work with someone who is passionate, knowledgeable and very good at what they do!
Tom Irish
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